The key to a comfortable shave is to condition the skin prior to shaving to soften the hair and the hair follicle. If you’re prone to ingrown hairs, this one is important. Many men shave after showering when the skin is moist, but for sensitive skin, that may not be enough. You need an emollient-based shaving cream that, when applied to the skin, softens the hair & follicle so that when a razor goes across the skin, there is less irritation. Typical foam shaving creams are not emollient enough. Look for gel-based shaving creams that instantly lubricate & hydrate, so that the razor glides easily across the skin, lessening irritation, rashes, and ingrown hairs.